2024 Parade Information

We wanted to share the registration process with our members that PCA has in place for the 2024 Porsche Parade to be held in Birmingham

All dates, times, and prices are subject to change.

Ensure your information is up-to-date on PCA.org.

Start by logging in to PCA.org.

Click Your Name

Click “Edit My Profile”

The mailing address must match the billing address of your credit card.

Do you have a family or affiliate member? Add them by calling PCA Member Services. 410-381-0911

Double check that your family or affiliate member’s email address is also correctly listed with PCA.

VISIT: PorscheParade.org

Registration fee will be $270.00

Before registering you must be logged in to PCA.org

Add your Primary Entrant Information (all about you):

Make sure your information is correct, and complete the remaining fields.

Click “Save and continue”

Add your Co-Entrant.

Click “Save and continue”

Complete the Checkout Process. 

Entrant Fees are due at this time.

This confirmation contains specific instructions for securing hotel rooms at Parade.

Follow the instructions on your Confirmation to make housing reservations.

That’s it! You’ve Registered for Parade 2024!

Please Note The Refund Policy

Parade Phase I and II Refund Policy:

All fees paid will be recorded and deposited at the time of registration. Parade Registrations are not transferable. Refund Policy BEFORE 4/9/24 (11:59 PM ET) – 100% of registration fee refunded minus $50 cancellation fee. Refund Policy BETWEEN 4/10/24 (12:00 AM ET) to 5/3/24 (11:59 PM ET) – $50 cancellation fee as well as 50% of the registration fee are withheld.

NO REFUNDS, regardless of circumstances, will be given after 5/3/24 (11:59 PM ET) as we have commitments to pay for contractual and event obligations. All cancellation requests must be emailed to (paradereg@national.pca.org). We also do not allow transfer of registration. Although not required, we highly recommend purchasing travel insurance for all Parade events as you would for any travel to cover nonrefundable expenses.

ConferenceDirect Housing/Hotel Cancellation Policy:

Housing Cancellation Policy:The official housing bureau for Porsche Parade 2024, ConferenceDirect, will charge a $50 cancellation fee for cancellations made at any time.This charge will appear on your credit card statements as CONFDIRECT* PParade24.

Hotel Cancellation Policy:All reservation requests will be guaranteed with a major credit card.The credit card will be held as a form of guarantee only and will not be charged an advanced deposit. Guestroom cancellations received with less than seventy-two (72) hours’ notice, including but not limited to no-shows, will be charged the first night’s room and tax to the guarantee method.

Next: Housing Reservations.

Start by navigating to the Porsche Parade Housing Bureau website, by following the link in your confirmation email:

Enter the Access Code provided in your confirmation

You will be taken to the Porsche Parade Reservation System.

Complete your hotel reservation as you would book any hotel:

Note the Policies:


Tax is not included

17.5% Occupancy tax and $3/night Tourism tax not included in room rate. Subject to change without notice.

The official housing bureau for Porsche Parade 2024. ConferenceDirect, will charge a $50 cancellation fee for cancellations made at any time. This charge will appear on your credit card statements as CONFDIRECT* PParade24.

All reservations require a valid credit card to hold a reservation. Cancellations must be made at least (3) days or (72) hours prior to your arrival date to avoid a hotel cancellation fee of one night’s room and tax.

Please note the hotel will charge an early departure fee of one night’s room and tax in the event a guest who has a reservation checks out prior to the guest’s reserved check out date. Guests wishing to avoid this fee must advise the hotel at check-in of any change in the scheduled length of stay.

The hotel may place an authorization on credit or debit card to cover applicable charges for room, tax and resort fees, as well as an incidental amount per day to allow you access to room charging privileges.

Children 17 years or younger will stay free of charge in adult’s room with existing bedding.

Complete your hotel booking for Parade 2024

You’ve Made Your Housing Reservation!

Rest assured, if you receive anAcknowledgement Number, you have a reservation.

Please do not contact the hotel directly to make, change, or confirm reservations.

If you have questions, or need assistance with reservations, contact the Porsche Parade Housing Bureau.

See you at Parade!